出名的体育赛事有什么？如何打造一款可以成功获利的赛事IP产品？
出名的赛事和运作赛事IP有几个必要的成功因素，包含以下五点：
第一，广泛的群众参与基础，比如，足球、篮球这样的，群众参与基础雄厚的项目；
第三、有创意的赛事包装和宣传团队，不局限于圈层的营销，更注重大众化传播；
第四、产业链商业思维，围绕赛事IP，整合产业链上下游***，实现商业价值最大化：
第五、围绕赛事IP，为客户提供品牌体育营销的一整套商业方案。
以上仅供参考，欢迎关注“锐眼看体育”！
校园内的物流活动有哪些？
活动适合学生：大二、大三
活动比赛内容：需要根据大赛组委会提供的案例，自主确定设计的领域和方向，完成设计内容。比赛涉及信息系统开发、软硬件开发、企业管理、数学建模、财务分析、流程再造、组织结构优化、企业战略管理、物流各环节（***购、包装、仓储、流通加工、配送、运输等）的优化设计等等诸多方面。2015年为“郑明杯”第五届全国大学生物流设计大赛，为冷链物流方向；第四届为“安吉杯”，方向是汽车物流（包括整车和零部件）
一款新酒怎样才能打入市场呢？
一、前奏--市场调研 策划人进行了细致的市场调查： 1、确定了目标群体，即把目标群体定位于对中国酒感兴趣的企业老总。 2、掌握目标群体的需求，预测其发展趋势； 二、造势--对产品进行定位，对部分目标客户进行有针对性的试销。 1、产品定位于高价、高档次； 2、***生产，且进行编号，突出其不平常； 3、利用圣诞节这个西方传统节日，通过邮寄贺卡的渠道向几百知名企业老总进行直销，并与其中的一百多名达成交易。 4、新酒，又来自中国，抓住消费者好奇心理。 三、借势--借广交会建立渠道 1、利用广交会这个机会，提升影响力； 2、在营业推广中，用一百多名老总的回信，把批发商拉了过来，建立了自己的营销渠道； 四、顺势--积极促销，打开市场 1、又用一百多名老总的回信，作为促销工具； 2、利用了人的跟从心理，以及潮流文化的特征，占领一百多名企业老总的制高点，促进了销售。
1 运气好的话做出来一个惊天地泣鬼神的文案，比如江小白。酒并没有多好喝，靠一系列的文案占了大片的市场。
2 靠有特色的包装，比如前一段的茶杯酒，里边加点特色料。
3 靠差异化的卖点，比如养生美容，补肾壮阳之类的。
4 最难的就是靠着过硬的质量，良好的品质，积累起良好的口碑。其他的三种都是赚一批快钱，火的了一时，火不了一世。只有实打实的做产品，靠质量求生存。
首先，白酒这个行业竞争其实是非常激烈的。你看看茅台，五粮液，泸州老窖等这些国内知名的品牌那一个不是投入了巨资在中央电视台等地方打了广告的？
还有一个案例就是，娃哈哈大概在十几年前曾收购过一家酒厂（具体叫什么名字不记得了），推出了一款叫“领酱国酒”的白酒，当时宗总可是抱了极大的希望来做这件事情的，想着以他们的资金实力，销售渠道等优势应该能在白酒市场打出来一片天地的，结果非常遗憾，失败了！可见，在当前这个竞争激烈的白酒市场，想杀出来一条血路是有多难！
这么说，现在做一款白酒，就没有一点成功的希望了吗？当然也不是，主要还是看如何来运作。
首先，酒的品质要好，至少也要过得去！
其次，定位，要给你的白酒一个清晰的定位，就是你的酒是准备卖给谁的，他们又为什么要来买你的酒，这个问题必须要搞清楚！
第三，包装策划，品牌推广，以前有句老话叫，酒香不怕巷子深，现在已经行不通了，再好的酒你不吆喝也卖不掉！那怎么样来吆喝就是品牌推广了，这方面这几年有一个很成功的案例就是“江小白”这款白洒，具体他们是怎么运作起来的见下图。
当然这并不是叫你去照搬他们的运作方式，只是希望看完后，能够对你有所启示。
给你个不理论，能实践的方法，去需求最密集的地方，免费喝；做喝酒比赛活动，吸引大量酒友，他们是潜在客户，只有得到他们的认同，产品才有机会立足；而且要长期让你的酒去适应他们的味觉，习惯了，就好了；最后说一点没有谁会无缘无故选择陌生的没听说过的东西往嘴里塞；
怎么写好留学文书的活动规划部分？
美藤国际为大家解释一下，在学术背景部分中，申请者需要表达出在以往的学习中，自己已经学习了哪些与申请领域相关的知识或者掌握了哪些与申请领域相关的技能。相似地，在课外活动部分，申请者应该描述自己参加过的课外活动，以及通过这些课外活动自己收获了哪些与申请领域相关的经验或者知识技能。
在课外活动部分比较常见的内容包括：各类比赛经历、项目经历、社会实践经历、学生活动经历等。
在介绍学术背景部分写作方法中，美藤国际认为可以在学术背景部分可以提及参加过的学术比赛和学术项目，那么在学术背景部分描写的比赛经历和项目经历与在课外活动部分描写的比赛经历和项目经历会有什么不同吗？
答案是肯定的。
在学术背景部分中，申请者要表现的比赛经历和项目经历必须是与学习相关的，并且一般是对课堂上学习到的知识和技能的运用或者延伸。而在课外活动部分描述的比赛和项目可以和课堂学习有关，也可以与课堂学习无关。
下面，美藤国际将会根据内容分类，为大家介绍五种课外活动部分写作方法。
写法一：介绍比赛经历
如果本科阶段参加过规模比较大的比赛，并且比赛与申请领域有关联，则非常建议写在课外活动部分。比如申请者想要申请商科专业，那么就可以描写市场营销比赛、创业比赛、建模比赛等。
范例一：Not satisfied with merely following the curriculum study, I chose to practice my mathematical skills and well-rounded competence in a wide range of academic contests and student activities. I progressively signed up in the Challenge Cup Academic Thesis Contest, National Mathematical Modeling Contest for Undergraduate Student, CUFE Financial Asset Planning competition, and the MCM organized by COMAP from 2015 to 2017. In these activities, I collaborated with different teams, and enjoyed acting as the problem solver in each of them. All scenarios and cases I touched in these contests are highly practical, which extended my theoretical understanding in college learning, and granted me more opportunities to use models and data skills to solve more real-world problems. Worth mentioning, I satisfyingly fulfilled my leader role in three of these contests, exceling in tasks including developing research frameworks and organizing resources. Apart from engaging in these activities, I h***e been dedicated in my interests in reading, sports (power lifting and street workout), Chinese chess, and crosstalk performance. Although the double degree study and participation in these activities can be time consuming and exhausting, I managed to strive for my optimal balance and enriched student life.
段落大意：申请者用大部分内容列举了自己参加过的一系列比赛以及自己在这些比赛中的出色表现和对数学模型与数据的运用，来证明自己在课外比赛过程中提升了数学能力。接着申请者用小部分内容描写了自己的个人兴趣，来证明自己是一个全面发展的人。
范例二：Embracing the international experience and resources from the two universities, I h***e been able to diversify my study in an ideal way. I particularly devoted time and efforts to sharpen my skills and vision in business problem solving. In May 2017, I h***e worked with two students at Jilin University to participate in the Innovative Entrepreneurial Program for National Undergraduate Students, one of the most recognized business competitions in China. We selected an intriguing topic on the invisible cost’s influence on corporate’s performance in the fields of profitability, growth pace, and HRM control. Although I was a ‘remote participant’ in the first half of the event, I tried my best to cope with the time differences, and took initiative and organized productive discussions in regard of research framework development, quantitative methodology selection, and task arrangement etc. In the first few days, I h***e accomplished the project planning, as well as sufficient reviews of invisible cost studies for American enterprises, developing the reasonable parameters for the team. Thus, after flying back to China, I was able to lead my team to achieve satisfying productivity. On the basis of risk management theories of modern enterprises, our research developed an innovative statistical model for monitoring the dynamics of invisible costs, and evaluating their influences in different stages of enterprise life cycle. Such a model was examined with cases and business data of dozens of enterprises. This rigorous research experience sharpened my skills of ***yzing and reacting to enterprise risks, and reinforced my desire to engage in this domain. I wish to advance my study in United States, and prepare myself for a challenging career in risk management.
段落大意：申请者首先表明自己花费了很多时间和精力在培养解决商业问题的能力上，接着提出一个例子，描述自己参加过的一个创新创业比赛以及自己在比赛中的详细表现，以此来证明自己在课外尽力提升自己商业风险分析能力。
写法二：介绍项目经历
在本科学习过程中，很多同学，特别是理工类专业的同学，都会有参加各种项目的经历，这些项目可以是跟学习相关的，可以是跟学习无关的，可以是一门课程上老师指派的项目，也可以是国家级别的项目。
范例：With this ever-growing passion, I participated in a student research project in which big data was used in ***yzing the sources, nature and evaluation of financial and economic risks in supply chain. Our research, A Study on the application Effects of Supply Chain Finance in China, won the ***roval to be established as a National Undergraduate Training Program for Innovation and Entrepreneurship and received a seed fund of 8,000 Yuan. I visited a number of enterprises as our research objects, including Ping An Bank, Shenzhen Airmate Company, Guangzhou BFE Group, and so on, to discuss with executives about issues related to supply chain finance and to understand not only the ***lication of supply chain finance in different corporations, but its economic impacts. I was responsible for using tools like Excel and SPSS in ***yzing data collected from questionnaires filled by suppliers and distributors, and writing research ***ysis report. After one year’s sustained efforts, my teammates and I succeeded in passing a series of strict selections and completing our project.
段落大意：因为对申请领域的热情，申请者参加了相关的研究项目。在项目中，申请者利用Excel、SPSS以及大数据技术分析了不同公司的供应链金融的运用。项目经过层层筛选获得了成功。
写法三：介绍比赛经历+项目经历
课外活动段中不限于写某一种经历，申请者可以描述不同类型的多次经历。
范例：It was my interests in data ***ytics that drove me to further explore its values in various extracurricular activities. I h***e signed up in the SYSU Information Search and ***ysis Competition, and the SYSU Public Governance Data ***ysis Competition, and was recruited in the research team of Professor Chen Minghong to participate in the research Co-word ***ysis-based ***ysis on Research Hotspots on Mobile Library in China. In all these activities I worked in different team settings to examine the efficiency of ***ytics in drawing insightful and valuable conclusions. I h***e experienced tasks including extracting online information and data with Gooseeker, conducting the mathematical models for ***yzing the optimal distribution of medical facilities, using popular search engines and database to spot possible solutions for complex social problems etc. I particularly enjoyed the experience in Professor Chen’s research, in which I deeply engaged in the entire research process. To discover research trends and hotspots on mobile library, I fulfilled tasks in spotting high-frequency keywords of papers, constructing keyword co-occurrence matrix (with BICOMB), and conducting clustering ***ysis, strategic diagram and social network ***ysis with SPSS and Ucinet. I consider that these activities effectively extend my theoretical knowledge and skills to a more practical level, sustaining me to pursue higher education and a promising future career in business ***ytics.
段落大意：申请者描述了自己参加过的两次数据分析比赛和一次科研项目的经历，并且表明这些经历让自己把理论知识用于实践，有助于自己未来的学习和事业。
写法四：介绍学生活动经历
对于某些申请者而言，他们没有比赛方面的经历，也没有参加过任何项目研究，这类申请者完全可以把自己的学生活动经历放在课外活动部分。绝大部分同学在大学时期应该都或多或少参加过学生活动，这些活动经历经过包装也是课外活动部分不错的写作素材。
范例：Outside the lecture room, I h***e pondered over how the business operations can innovate with technology and ***ytics. I stretched my thinking on the basis of my personal experience and understanding of new business models. For instance, as the PR Director of SZU Volunteer Federation (Children Care Division), I h***e developed an idea to develop a medical database of autistic children to better follow their growth and provide necessary help in their different life stages. Additionally, I also paid attention to new business forms like self-service supermarket (based on the internet of things and online-payment technologies) and shared bicycle rental ***s, as well as the great business potential they can lead to. The brain activities in these processes are fulfilling and stimulate me to conduct further exploration in higher level education.
段落大意：申请者首先提出自己在课堂外经常思考如何将商业与技术结合起来，产生创新。接着，申请者结合自己在校学生会的任职经历和平常生活中的所见所闻来证明自己对于一些商业结合技术创新的独到想法。
写法五：介绍社会实践经历
社会实践也是大学阶段课外活动的一个重要组成部分。大学生经常从事的社会实践包括社会调研、[_a***_]、支教等活动。对于申请社工、教育、人文类专业的申请者来说，可以在个人陈述的课外活动部分介绍社会实践经历。
范例：Without any hesitation, I became a volunteer teacher at Vibrant Community. For the past three years, the experience has certainly built up my passion for education. I always enjoyed preparing each class, including how I could draw my students’ attention and what questions they might raise. Meanwhile, I kept track of the children’s progress and compliment on their achievements even if it was a ***all improvement. Specially, the volunteer teachers would h***e a group meeting after class. We would share the progress of our class and identify any problems in regards of class discipline. Though most of us were not professional educators, we were excited every time we were able to provide breakthrough solutions and tips on how to improve our class. I realized that this profession required not only theoretical and practical knowledge, but attention to detail and careful observations are both essential in teaching.
段落大意：申请者介绍了自己在一个社区当志愿者老师的经历。通过备课、上课、课后与其他老师讨论，申请者意识到教育过程中对学生细致观察的重要性。
以上就是关于个人陈述课外活动部分讲解的全部内容了，相信在了解各种内容写法后，大家一定都能根据自身情况创作出高质量的文书！